Marketing Training

General Marketing Training

Apps Like Instagram – 11 That Make You Look Like A Professional Photographer

I have seen some amazing pictures taken, and then found out that they were taken with a smartphone. A lot of them were taken with Instagram and apps like Instagram. They were filtered through an an app and posted online. Better than my professional Nikon D7000 that I paid a lot of money for (okay.. it could be photography novice error).

Do our smartphones make us good photographers? Considering how many photos we take of ourselves, our SOs, our kids, our events, we learn how to make the best of the photographic equipment right in our own phones.

There are even special attachments and upgrades that we can get for our smartphones to make them perform more like professional cameras, video and audio recording equipment.

Have you seen the selfie stick?
-HuffingtonPost*source: huffingtonpost (more…)

By Lawrence Tam, ago
diary writing and blogging

Diary Writing – 10 Ways Blogging is Saving This Dying Art

Diary writing, perhaps, conjures up the image of a young girl, happily scribbling away some random thought about her life in a her handwritten journal.

Diaries are more than just a written record of random thoughts – they are an exercise in creativity. They are flexing the creative writing muscle.

But you already knew that.

You love to journal, or want to get started. You also live in the digital age. It is time to find out how to link this age-old practice with computer technology.

  By WritingLives.org

Virginia Wolfe, famous British author, said it best:

What sort of diary should I like mine to be? Something looseknit and yet not slovenly, so elastic that it will embrace anything, solemn, slight or beautiful that comes into my mind. I should like it to resemble some deep old desk, or capacious hold-all, in which one flings a mass of odds and ends without looking them through.

 

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By Lawrence Tam, ago
seo tips and tricks

How SEO Tips And Tricks For Bloggers Can Make You Rich

SEO tips and tricks can make me rich? How is that possible?  

I am living proof. I have done very well online (google “Lawrence Tam 100k month”), and a big part of these earnings was using SEO tips and tricks.

If you know anything about me, I started out as an engineer. I got laid off. I got another job with crappy pay and two kids later, my accountant called me to tell me that there was NO WAY I would be able to support my kids' college educations.   

I had no freedom to do what I wanted, when I wanted. 

I started selling on eBay, but wanted a better way to earn money without having to spend so much on product AND without having my income fluctuate wildly from one month to the other.   

That's when I discovered SEO.  

I failed SO many times, I hate to think about all the late nights that I spent writing articles that would bomb or fail. But I kept going. Finally, at just age 33, I was able to retire not only myself, but also my wife, pay off my house and raise three kids.

This article is going to break down the components of good SEO. I am throwing in the best SEO tips and tricks to date.  This will help you not only get ranked, but found, read and shared.   

Let's dive in.  

 

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By Lawrence Tam, ago
how to convert a lead

How To Convert A Lead ~99.9% of the Time

I wanted to share with you a cool way I've been generating leads … but not through the traditional sense.It's a weird way on how to convert a lead… and probably get the lead 99% of the time.

Interested?

Read on

Lead = someone requested MORE information*
Always adhere to CAN-SPAM (read more about spam and emails here) and ONLY email those who have requested to be emailed. So this is going to play out like a simple cooking recipe… so simple it's like making peanut butter sandwiches.

The Better you are able to FOLLOW directions the better you will understand how this works and replicate it INSTANTLY 🙂 You ready?

How to Convert A Lead Presentation

 

You are going to want to bookmark/save this and share this to your friends

Step 1: Understand What A Lead Is

You must understand what a LEAD is and why you want them. If you do not… you should stop here… cause you are going to ruin your masterful recipe. – Yes I know… move on – No I do now know why I want leads -> Watch my 10 Day Video Series On Marketing

 

 

Step 2: Process

Generally someone clicks a LINK -> which goes to a capture page. That person then has the option to put in their email to “become a lead”. Here is an example.

I'm going to show you below how to skip a capture page because so many don't know how to build them..
Video
*capture page above built using this software
Normally I use capture pages but I'm always testing.Sometimes it's actually better to NOT send to a capture page to get MORE people to see your offers or see your training.
That extra barrier sometimes could hurt you … so you just gotta monitor the situation.

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By Lawrence Tam, ago
Facebook Fan Page Tab

4 Clicks – Capture Page To Facebook Fanpage Tab

Facebook Fanpage Tab… you know the one at top of your fan page

Have you been ignoring it?

Don't… That's pretty prime real estate there.

*If you are a network marketer or biz opp business owner I would suggest NOT putting your affiliate link in that spot… JUST In case Facebook does an audit on your account when you start doing paid traffic they will look at that and see if you are a “Value Based” business or “Business Opportunity” business.

To setup a Capture Page tab in Facebook isn't hard at all.

Do you got 7 seconds?

4 Clicks and 7 Seconds – Capture Page To Facebook Fanpage Tab

 

Here is what you will need.

1) Capture Page – Best to double dip by having a capture page that has the ability to get the Facebook Like Also or at least having an ability to make capture pages. I create mine using LeadPages (my customers get custom training on how I generated thousands of leads using the software.

Here is an example of a capture page with Facebook LIKE call to action (facebook tab example)

2) Facebook Fan – It can be in any niche, mine is in affiliate marketing.
Here is my facebook fanpage to get an example.

Notice the fanpage tab can be named anything you want

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By Lawrence Tam, ago