Marketing Training Archives - Page 3 of 33

Marketing Training

Common Cyber Security Risks and Tips to Follow While Working Remote

Has your living room or kitchen table become your new office space? If so, you’re definitely not alone. COVID-19 has made remote work an easy office alternative that allows for social distancing — and while working remotely definitely has its benefits, there are certain challenges as well.

One of the biggest challenges is that you inadvertently take on cybersecurity risks in various ways. These can include logging in via your personal device etc. In this article, let us first look at the most prevalent cyber attacks that people fall victim to these days. (more…)

By Lawrence Tam, 4 yearsNovember 17, 2020 ago

Marketing Training

8 Steps To Write A Communication Management Plan

When you’re in charge of a project, you have so many tasks and points to cover. From outlining the project stages to defining everyone’s exact roles, you’ve already got a handful of work to do. And, no matter how good you are at your job as a project manager, you won’t be able to get very far without a communication management plan.

If you’re not sure why a communication management plan is so important or how to write a great one, just keep reading. Below, you’ll find the answers to these questions as well as 8 steps to write a killer communication management plan.

Let’s take a closer look. (more…)

By Daniela McVicker, 4 yearsNovember 9, 2020 ago

Marketing Training

Finance Tips for Entrepreneurs

You’ve heard that it takes money to make money, but that’s only part of the story. Even a big bank account or a significant investment won’t ensure your company’s success. The truth is that you have to manage your finances — both business and personal — effectively if you want Read more…

By Luke Smith, 4 years ago

Blog

Keeping Your Company Data Secure as Reliance on Technology Grows

When COVID-19 hit the world’s economy, businesses attempted to acclimate to the new normal as best they could. And with shutdowns common across nations and industries, the only way for many to still conduct business was through a shift to remote work. This shift has allowed many to keep their Read more…

By Luke Smith, 4 years ago

Blog

Why It’s Important to Change and Adapt Your Marketing Strategies

How often do you audit your marketing strategy? If your company is like most, you don’t review it very regularly. At most, a business might reconsider their marketing once a year, but there is always a reluctance to change “how things have always been done.” However, if you’re going Read more…

By Luke Smith, 4 years ago

Blog

How Automating Marketing Impacts the Bottom Line

How Automating Marketing Impacts the Bottom Line Eighty-seven percent of shoppers begin their product searches on digital channels. As a result, digital marketing, especially social media outreach, is no longer a “nice to have” or optional marketing strategy. If you’re not online, you don’t exist to many consumers. However, Read more…

By Luke Smith, 4 years ago

Marketing Training

Understanding Your Content Marketing Data

It’s clear why you need content marketing. 47% of buyers will view 3 to 5 pieces of content before making a purchasing decision, and companies with blogs get 67% more leads than those who don’t. But how do you apply the data you generate to a content marketing strategy? How Read more…

By Luke Smith, 4 years ago

Marketing Training

Small Business Marketing to Capture Gen-Z Attention

Small Business Marketing to Capture Gen-Z Attention Preparing for the next generation of consumers is important for the growth and continued success of any business. That next generation is, of course, Gen-Z. As those at Hubspot report, Gen-Z: Outnumbers millennials, making up 32% of the world’s 7.7 billion-person population Read more…

By Luke Smith, 5 yearsJuly 6, 2020 ago

Marketing Training

How to Handle the COVID-19 Outbreak as a Small Business

COVID-19 is having a powerful impact on businesses, particularly those that require employees and their customers to be physically present. Keeping everyone safe and healthy while reducing the risk of spreading the coronavirus is critical at this time. Doing so takes money and effort to ensure that your small business Read more…

By Luke Smith, 5 years ago

Marketing Training

General Marketing Training